Our Logo may be Blue, but Kinetico Water Systems are Green.

February 14, 2008, Phoenix, Arizona. Arizona is home to the Saguaro cactus, dramatic sunsets, the Grand Canyon and hard water. Many Arizona homeowners understand that a water treatment system is a must to eliminate high chlorine levels and hard water. Such water is damaging to appliances, plumbing, and fixtures and will also wreak havoc on dishes, glasses and laundry. This same water will also drastically dry the skin and hair. But what you might not realize is that proper water treatment not only protects you from these problems, but also conserves valuable resources.

Conserving energy is important. With energy costs on the rise, consumers are searching for energy saving technology and earth friendly practices. Kinetico has it! A Kinetico system is powered by water pressure and does not require electricity or gas. It also features on-demand regeneration (cleaning cycle), which not only saves water, but energy as well because it takes energy to deliver the water we all use everyday.

Household appliances also last longer and work more efficiently. In most homes, the hot water heater is the second highest electrical consumer in the household. Hard water contains calcium and magnesium which binds to the heating element causing the unit to use 30% more electricity to heat the water.

With a Kinetico water system, less soap, shampoo, laundry detergent, and dish soap are required, saving money and decreasing the demand for these products (reducing the energy and pollution that goes into making and transporting them). In addition, soaps high in phosphates, which Arizona homeowners use to counteract the effects of hard water, are no longer necessary. Low-phosphate soap can be used, therefore reducing ground water pollution.

The bottom line is hard to ignore: With the right home water treatment, you can conserve valuable resources, help protect the environment, and save money in the process. Green water never sounded so tasty!

Kinetico provides residential, commercial and industrial non-electric water softeners, whole house filtration and drinking water purification systems. Kinetico is a member of the Greater Phoenix Chamber of Commerce's Green Roundtable, focusing on education and making a positive impact on the environment. For more information, contact 602-437-2474 or visit www.kineticoaz.com.
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From one of the premier environmental websites on the Internet (treehugger.com):
"Soft Savings
If your water is hard, a case can be made that softening the water is the best choice for the environment. The impacts of the energy and materials that go into water softening can be offset by longer appliance life, more washes before clothing goes gray and less detergent needed for effective cleaning. A cation exchange softener, usually installed at the point of entry to the house, takes the "hard" ions calcium and magnesium out of the water, replacing them with sodium and potassium. Our vote for the best ion exchange filters goes to Kinetico for systems which use the energy in the water flowing through them so no electricity is required as well as metered regeneration, which minimizes waste, and dual-tank construction, so the system is never off-line."